XVIVO is an established and internationally recognized company in the MedTech sector with strong growth ambitions. This newly created role gives you the opportunity to develop and implement a digital marketing strategy from the ground up. At XVIVO, you will work with engaged colleagues while making a real difference for patients and healthcare professionals worldwide.

The Digital Marketing Manager role

Reporting to the Marketing & Brand Communications Director, you will be a vital part of a team focused on global marketing communication. You will be the company’s expert in digital marketing and responsible for developing and executing a global digital marketing strategy that enhances brand awareness, drives lead generation and engages key stakeholders. You will work strategically and operationally to optimize XVIVO’s digital presence, create compelling content, and maximize the impact of digital campaigns.

Key Responsibilities

• Develop and implement a comprehensive digital marketing strategy.
• Drive and optimize multi-channel digital campaigns targeting transplant professionals, hospitals, patient organizations, and investors.
• Manage and develop the website strategy, SEO, and analytics to increase traffic and engagement.
• Implement and manage DAM (Digital Asset Management) to streamline the organization and distribution of digital assets.
• Develop and manage social media and website content in collaboration with the Marketing Communications Manager.
• Act as a strategic and operational expert in digital marketing, driving digital initiatives within the company.
• Analyze and optimize campaign results using digital analytics tools.
• Work closely with regional marketing organizations in Europe and the U.S. to ensure digital strategies align with local needs.
• Manage collaborations with external agencies and partners.

About you and your experience

To succeed in this role, we believe you are a communicative, structured, and results-driven person who thrives in a dynamic environment. You have a strong strategic understanding of digital marketing and are willing to work hands-on when needed.

Furthermore, you have:

• 5–7 years of experience in a similar role, preferably within B2B. Experience in MedTech is a plus but not required.
• Relevant academic background or equivalent work experience
• Profound experience in digital strategy development and campaign management.
• Strong knowledge of Google Analytics 4 (GA4), Google Ads, and SEO tools.
• Experience in content creation for digital channels and Creative Cloud.
• The ability to analyze and optimize digital campaigns based on data and insights.
• Experience with marketing automation and CRM systems is a plus.
• Experience with Showpad, Hootsuite, Vimeo, and webinar platforms is beneficial.
• Excellent communication skills in English, both spoken and written

Good to know

This is a full-time position based at the headquarters in Gothenburg.

Start date: As soon as possible, considering any notice periods.

Recruitment consultant: Jenny Folkesson

Please apply through the “Apply now” button, upload your CV, and answer some questions. We are actively reviewing applications, so apply as soon as possible. Due to the GDPR, we can’t accept applications through email.

We look forward to receiving your application!

About XVIVO

Founded in 1998, XVIVO is the only MedTech company dedicated to extending the life of all major organs – so transplant teams around the world can save more lives.

Far too many patients do not receive the help they need in time due to an acute shortage of transplantable organs. At XVIVO, we’re determined to change this. Our belief is that nobody should die waiting for a new organ. As world leaders in organ transplantation, we are committed to extending the life of organs. We work every day to turn this belief into reality. Through innovative technologies and services, we help clinicians and researchers around the world push the boundaries of organ transplantation.

All to give people everywhere new hope – and a new day.

At Hammer & Hanborg we make a difference between being competent and being the right person for a job. Competence is much more than a CV and we always match candidates based on potential, values and motivation. We think it’s important that it’s fun to work and we believe in collaboration based on trust and mutual respect. We strive to always encourage and challenge both ourselves and our clients to have the courage to develop and make change happen. We believe that Diversity and Inclusion are strengths and welcome all applicants. Together we create future professional life. You are welcome to join us.  Please read more: hammerhanborg.com 

Hammer & Hanborg by Jurek is a member of Diversity Charter Sweden who works for a world where different ideas, knowledge, experiences, and competence count, where difference is a resource.